What is CSI costing your business?
Posted at 02:21 PM on 23 Jul 2009 under CSI News & Interest
As in all business units within a company, success is reflected by results and impact; for the company and the community in the case of CSI, and this business principle should always apply to your company’s corporate social investments. The actual investment can be easily undervalued if monetary inputs are the only contributions accounted for.
The London Benchmarking Group (LBG) model, goes a long way to addressing this by enabling CSI practitioners to measure their total contributions and the impact they are having.
The use of a practical input/output tool enables management to make informed decisions about efficiency and impact in community involvement initiatives; based on the best possible outcome for the most cost-effective contribution.